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Do you Shop Black Friday or Cyber Monday?

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Statistics say there’s a good chance you do. According to the National Retail Federation, the most popular shopping day is Black Friday, when three in four Thanksgiving weekend shoppers plan to visit a store or retail website.

Why is Black Friday so popular? The short answer is because it’s the traditional kickoff day for the holiday shopping season. Historically, it’s also been the best day to find great deals. You don’t have to look any further than our Black Friday deal this year of 21% off custom button pins & fridge magnets (qtys. of 500 or less).  This is our biggest discount ever for Black Friday days of November 25, 26, 27 & 28.for orders online only at www.custombuttons.com

This holiday shopping event is great for budget-conscious shoppers for family & friends holiday stuffers, to express yourself or for small business to Pin One On an Employee to increase sales or brand awareness this holiday season..   

History of Black Friday

The earliest known use of “Black Friday” to refer to the day after Thanksgiving occurred in the journal, Factory Management and Maintenance, for November 1951, and again in 1952. Here it referred to the practice of workers calling in sick on the day after Thanksgiving, in order to have a four-day weekend.

Fixing the Holiday Shopping Calendar

When President Abraham Lincoln issued the proclamation establishing Thanksgiving in 1863, he decreed the holiday would fall on the last Thursday of November. And it did until 1939 when President Franklin D. Roosevelt signed an executive order to move Thanksgiving to the fourth Thursday of November. Congress passed legislation to make the change official in 1941.

Why did Roosevelt move Thanksgiving one week earlier, and why did Congress acquiesce to the change? Because a powerful coalition of retailers and other business interests asked them to.

By this time, the holiday shopping season was synonymous with the period between Thanksgiving and Christmas. When Thanksgiving fell on November 30, as it did in 1939, that left only 24 holiday shopping days – and sometimes fewer, as many stores closed on Sundays back then. Naturally, this worried retailers and retail-adjacent businesses, who reasoned that busy holiday shoppers would simply shop less in a shorter season.

Their pitch to Roosevelt was more egalitarian: A longer holiday shopping season would be good for the American economy. That sounds dubious, but remember that the United States was still struggling to shake off the aftereffects of the Great Depression back in the late 1930s.

Whatever the idea’s economic merits, Roosevelt was sold, and the day that would later be known as Black Friday marked the official start of the holiday shopping season.

Why Custom Buttons?

Custom Buttons have been around forever and today are still universally accepted as a major form of advertising, expression, pride and are very collectable. Both you and we will know your custom buttons will look smashingly good. They will look even better on the folks who are going to “Pin One On”.
It’s About Building Trust! We are all about Service & Quality, period. If this is your first custom buttons order, or a company looking to pin one on your employees you are understandably wondering “how will it turn out?” The good news is we have printed more custom button graphics than we know how to count with our biggest client the US Government purchasing 1.2 million bulk custom button pins at a time. We promise, you will be thrilled with your results. As part of this promise, it’s a no-brainer that a free digital proof is included that you approve, before your custom button pin bulk order goes into production. (After you approve the proof, production time starts, so please be prompt during this process!)

Why Choose CustomButtons.com For Your Custom Button Pin Projects?

We make it easy for EVERYONE to order your custom button pin project online. Whether you are looking for custom buttons for your business to Get Your Message Out for a Promotional Campaign, or just to “Express Yourself”, we are here to help you by offering legendary customer service. We are the only custom button manufacturer that offers you a Guaranteed Delivery Date when ordering with NO GUESSING when your custom buttons will arrive! You pick the date you want them delivered using our calendar during the checkout process (and we will deliver your custom buttons on time every time). Some of the advantages of ordering your pin-back custom buttons from us:

  • It’s about building trust. You can call and speak direct to a custom button specialist
  • From 1 to 100,000+ custom buttons – no order is too small or large
  • Extraordinary quality from custom button pin-back parts to printing to assembly
  • Mylar topped collector 2-piece custom buttons come with jewelers safety pins
  • New premium soft-touch matte finish option available (get a Hassle FREE Quote)
  • All custom button pin parts are manufactured and assembled in the USA
  • Nationally certified women owned business (WBE) (WOSB)
  • Artwork Guidelines and custom button templates with a full service graphics department available if needed
  • Unmatched customer service, check out our real customer reviews below
  • Guaranteed delivery dates, you pick your custom button delivery date
  • Upfront competitive pricing with our best price guarantee on all custom button pin products, no bait & switch, no hidden costs
  • Custom buttons resources, fast-track production time, packaging options and fulfillment capabilities available

IN-HOUSE ART DEPARTMENT A BIG PLUS

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One of the biggest assets of our company is our in-house art department which is available from 8 am to 5:00 pm Monday through Friday. Our artists prepare digital proofs throughout the day for all the orders that come in on a continuous basis. Even if your order comes in the same day that it needs to ship we will provide you a digital proof which is included in the setup. Our art dept is available to answer any questions you may have or can consult with you on your project. They can advise you on how to utilize our templates that are posted on our website if you are using one of the graphic programs such as in design, adobe illustrator or photoshop to name a few.

THE CUSTOMER IS RESPONSIBLE FOR APPROVING THE PROOF AND WRITTEN APPROVAL IS NEEDED in order to proceed with production of any Custom Buttons project.

Please Review your proof carefully, WE ARE NOT RESPONSIBLE FOR ERRORS OR OMISSIONS ON PROOF APPROVED BY THE CUSTOMER.

There are several options for submitting art files:

  • Upload files to website along with your order.
  • Email files to our art dept. at art@custombuttons.com (reference order number).
  • Upload files via dropbox or yousendit.
  • Mail files to our office: 20801 N. 19th Ave., Suite 8, Phoenix, AZ 85027

Artwork Format Full Service – Unlimited Proofs $25

Our most popular setup option. If you have artwork but need help setting it up, or if you have no artwork at all this is the option for you. We can create a full design for you, take your ideas and bring them to life, or modify an existing design to fit your current project’s needs.

We pride ourselves on our high level of customer satisfaction. Our award winning graphics department will provide an unlimited number of proofs until you are fully satisfied with your button design.

Camera Ready/Print Ready – Single Proof $15

Your artwork must be correctly set to our template in order to use this option. To be properly setup, you will need to have your bleed trimmed to our bleed line and all text and images to appear on the face of the button within the red dashed line. Also, the file should be provided in a layered format with the template lines on their own layer.

If the artwork is found to not be correctly set to the template or a change needs to be made, you will be charged the additional $10 for our full-service option.

acceptable artwork formats

Acceptable Button Artwork Files

Art files should be provided in any of the below listed file formats. All fonts must be converted to outlines or must be included (postscript). All files must be in CMYK, not RGB. Please indicate any PMS color codes.

  • Adobe Illustrator (.ai)
  • Adobe Photoshop (.psd)
  • Adobe InDesign (.indd)
  • Adobe PDF (.pdf)
  • Encapsulated PostScript (.eps)
  • Tagged Image File Format (.tiff)
  • Compressed Images (.jpg files at least 300 dpi)

If the files are Raster Images (such as a scanned image or picture), they need to be at least 300 dpi in CMYK mode (not RGB).

Digital Artwork Proof

Upon completion of a proof, the graphics department will e-mail it in a digital format to each customer for review (keep in mind that printing processes use CMYK and monitors display colors in RGB). Faxed or hard copy paper proofs can also be sent to clients as an alternative.

WE WILL NOT ALTER A CUSTOMER’S CAMERA READY ARTWORK UNLESS REQUESTED AND ACKNOWLEDGED IN WRITING.

IT IS THE CUSTOMER’S RESPONSIBILITY TO VERIFY ALL CMYK VALUES CONTAINED IN ORIGINAL ARTWORK PRIOR TO SUBMISSION. We are not responsible for output that does not match the client’s desired intent should the artwork contain incorrect CMYK percentages.

Hard copy artwork should be clean of any smudges or wrinkles and larger than actual product size. Note: A scanned image will only look as good as the art provided. Small text and detail will look blurred. It is possible to have our designers re-create hard copy files. Please email us to inquire about specific projects if needed.

 

Happy 2015 New Year to all our Button Fans!

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We want to take a moment out of our busy button schedule to wish everyone a Happy, Healthy & Prosperous 2015!  In the United States and around the World, New Year’s Eve is celebrated with formal parties, family-oriented activities, large public events of course everyone wearing their Pin-back BUTTONS, BUTTONS & MORE BUTTONS to ring in the New Year…                      

SPOTLIGHT ON BUTTON SIZES AND USE OF TEMPLATES

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SPOTLIGHT ON BUTTON SIZES AND USE OF TEMPLATES

PART ONE OF 3

Here at Everyone Loves Buttons Inc.® we are frequently asked by both our existing clients as well as prospects about the various button sizes that we carry, the unique niche associated with each size and file preparation tips when it comes to conforming existing artwork to our button templates. We have ALL of our button templates prominently displayed on the home page of our website where links can be found. The smallest button size that we carry is a 7/8″ followed by a 1″ , 1 ¼”, 1 ½” and 1 ¾”. The 7/8″ size as well as the 1″ size buttons are often used in the music industry, sometimes sold as concert packs, as well as in the technology industry for trade shows. These sizes don’t take up a lot of space and are highly desired as an easy method of product branding. These two sizes are the only ones that contain a locking clip pin which is installed by hand after the button is assembled. The other sizes mentioned above contain the industry standard safety pin back. The 1 ¼” or 1 ½” size buttons are often ordered by non-profits, organizations or retail establishments. These buttons often contain pithy sayings, church youth group program illustrations, branding messages. Even May Company and General Motors have chosen this size for past large orders). The 1 ¾” size button is my least favorite size only because it is neither small nor large. When a design has a lot of detail and the customer requests that the button be on the smaller size, then this may be perfect. A custom with a military-related button design has ordered tens of thousands of these 1 ¾” size buttons during 2014 and I have to admit that the size is perfect for their particular project. Please note that it is easy to utilize our templates when using Adobe Illustrator or Photoshop graphic programs, Just save the template to your desktop and you can open up the file from within the program. Please keep your main design within the red dotted inner circle and do not extend the bleed area (solid colored background color if applicable) beyond the blue circle. The outermost black circle is our die line whereby the graphics ultimately get cut. Please note that because we cut the graphics in a stack, there is the remote possibility of some slight shifting. This is why we recommend that the live area image not get too close or extend beyond the inner dotted red circle. We are always here to help if you should need some assistance with our templates. Our in house art dept. can create a design from scratch or utilize your design that may or may not be in a template. Either way we can work with what you have. Stay tuned for parts 2 and 3 of this topic.   Here are some examples of 5 different round pin-back button sizes: 1″, 1.25″, 1.5″, 1.75″ & 2.25″