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Custom Buttons Design: Color, Image Resolution, and Text

With our custom buttons, you can not only choose your own size and type of backing your buttons will have, you can also submit your own artwork and photos for a button as unique as you are!

Today we are focusing on the most common questions we receive about button colors, image resolution, and text.

 

Color

 

Colors help your custom button design stand out from the crowd, and we let you use as many as your heart desires! However, there are some factors to keep in mind when choosing your button colors to help make sure they turn out amazing:

 

What types of colors can be printed in my button design?

There are two main ways of making color, with light (RGB) and with ink (CMYK). RGB stands for Red-Green-Blue, while CMYK represents the Cyan-Magenta-Yellow-Key (“Key”= black) inks for printing. It is important to know what system your button design is using to create color, as it will effect how your final button design will print!

The first is RGB, and it is used for displaying color on digital screens like computers, smartphones, and television screens. Small LED bulbs behind the screen combine different amounts of red, green, and blue light to produce bright light we see as color. When these three colors of light are combined, they produce white light. This is why so many RGB colors can appear bright and vivid!

When creating a custom button design on your computer, this way of mixing colors is why your design can appear vivid and colorful on a screen.

 

The diagram above shows how RGB colors combine to form other colors. Because this way of mixing colors involves light, when all three colors are mixed together the result is white.

 

The second, CMYK, is used for printing and physical objects. Colors are made by combining different amounts of cyan, magenta, yellow, and black inks. The “K” in CMYK refers to black pigment, or the “key”, for the printing process. Since physical pigments are used to create colors there are limits to how vivid any color can be. Using more of any pigment always results in a darker color.

Because we print out your designs to use them for buttons, we use CMYK colors for every custom button design.

 

This diagram shows how CMYK colors are combined to create different colors with ink. Unlike RGB colors, mixing all of them creates black.

 

Can I use Pantone ® colors in my button design?

If you are choosing a Pantone ® color for your button design, choose colors from the Solid +Coated swatch book under the “CMYK” column. Because we print with CMYK inks and not Pantone ® inks we cannot guarantee your buttons will print with the exact color you choose. We will try to make sure your buttons print as closely as possible to the chosen color, but if a match cannot be made our graphics department will work with you to find a solution.

 

 

If I am using RGB colors in my design, can I switch to CMYK?

Technically yes, but any colors that are super bright and vibrant (like neon greens, bright oranges, and intense reds) will end up looking different on your buttons than it looks on your screen. This is because even when the color space is changed, your monitor is showing your button design in RGB colors. We recommend making sure your colors are in CMYK so what you are viewing is a closer representation of how your button design will print.

If our graphic designers notice a color they think will print significantly different on your buttons than what you might be expecting, they will notify you via email or on your button proof sheet before sending your design to production.

 

Image Resolution

 

This is a bit of a complicated topic, but it is not as scary as it seems! Image resolution is measured in two units: Pixels Per Inch (PPI) and Dots Per Inch (DPI). Digital screens have pixels and work with PPI. Because your screen display has a fixed ratio of pixels a lower resolution image might look exactly the same as a high resolution image.

However, printers use DPI and the differences in resolution will be noticeable. This is because the resolution in this case refers to the number of physical ink dots per square inch. The higher the DPI resolution, the greater the number of ink dots and the clearer your image will appear.

To achieve a clear button image, we recommend having a minimum of 300 DPI for your button designs. However, if your image is pixelated when you send it in, changing the DPI to 300 will NOT fix the pixilation issue.

 

 

Another thing to note is if you have a tiny image that is high resolution, making it larger will result in lower resolution images. This is because the amount of pixels in an image will always stay the same, the pixels will only become larger as the overall image becomes larger. Because of this we recommend that any images you use for your custom buttons are larger than the button size you plan on ordering.

 

Is saving an image with “Web Safe” settings okay for printing?

If you are unsure about what “Web Safe” files are, feel free to skip this section!

For making your buttons, it is generally not a good idea to save your image with web safe settings before sending it to us. Web safe settings are intended for screen viewing, and like we mentioned earlier a computer or phone screen can make it seem like low-resolution images are the same as high-resolution ones. This setting will reduce the overall resolution, making it more difficult to print a high quality image for your buttons.

 

Can I use a screenshot for my custom buttons?

Using a screenshot on your button will almost always result in a pixelated image, especially on our larger button sizes. With the way computers save screenshot files, we cannot edit them to make them clearer. We highly recommend sending us the original artwork file instead, which should be higher in resolution than a screenshot would be and will print much clearer on your buttons.

 

My design has a lot of extra space around what I want on my button, should I crop it?

When sending in your button images, always leave extra room around the edges for us to work with. When your images have extra room around the edges, or a “bleed area”, we are able to make sure your design fills the entire button, including the back! If you crop your image before submitting it and you do not have bleed area, harsh edges might appear on the button face.

If you are using our button template to determine design placement, make sure the bleed area of your button design reaches the solid blue line.

 

Adding Text to Your Buttons

 

From band names and campaign slogans, to wishing someone a happy holiday, having text on your button is a great way to get your message across clearly and quickly.

 

Can I send my button design with text already in it?

Yes, however, keep in mind that depending on the type of file your artwork is saved as we might not be able to make any changes to the image you send us.

It is important to note that if you send a file with a font that is not very common, we might not be able to view your entire button design due to a missing font file. If this happens, we will need you to send the font file that was used, outline your fonts, or send your button design as a different file type.

 

What fonts should I use for my buttons?

The main purpose of text on a button is to share a message with the people around you, so having legible text is very important! While you are free to use any font you have access to for your design, we recommend using fonts that are clear and easy to read for your custom buttons. This is especially true for smaller button sizes, as the smaller button face means your text will also need to be smaller to fit on the visible part of the button. When you are creating your button design, be sure to view the design at an accurate size to have a good idea of the size of the text on your printed button.

 

What if I have a picture to for my button, but I don’t know how to add text?

Our graphics team will help you find the perfect font and layout for your custom buttons. We recommend looking at different fonts online for inspiration, and letting them know about which fonts you are interested in. If we cannot access the font you would like, we will do our best to find a close match to your desired style.

 

Here at Everyone Loves Buttons we want to make sure your buttons look their best!

Ready to order buttons, or looking for a quote? Visit our website at www.custombuttons.com today!

Still have questions about designing your buttons? Give us a call at 623-445-9975, or email us at graphics@custombuttons.com.

We Have Your Backing!

Buttons are the perfect marketing accessory for different events, from birthdays to conventions and beyond. At Everyone Loves Buttons®, we aim to be your one-stop button shop for all your button needs. Want buttons that truly stand apart from the rest? We offer multiple button backings for you to choose from, including:

 

Pin-back Buttons

 

 

The “traditional” button backing, this backing is great for pinning to a shirt, hat, bag, ect. Durable and secure, these types of buttons are always a reliable choice. With their steel construction the pins are sure to last for many years to come. Keep in mind that our 1” and 7/8” buttons are hand pinned and have different looking pins due to their small size. Despite their visual differences, these pins are just as strong as our larger pin-back buttons.

 

Clothing Magnet Buttons

 

 

 

Not a fan of poking a pin through clothing? Why not try a clothing magnet! This backing replaces the usual pin in favor of a strong magnet that can be placed behind clothing to ensure the button stays in place without damaging any surfaces. The type of magnet backing used depends on the size of the button. Our larger sizes feature a sturdy bar magnet to ensure they remain securely attached, while smaller sizes feature a small but strong circle magnet.

 

Bulldog Clip Buttons

 

 

Want a better way of attaching your button to a lanyard? The bulldog clip might be your solution! This backing includes a spring-loaded clip on the back of the button that allows you to securely fasten the button to almost anything. Plus, the clip features a swivel attachment that lets you easily adjust the orientation of your button.

 

Fridge Magnets

 

 

Ever wanted to create a special magnet for your fridge? Look no further! This backing includes a sleek and strong magnet, and is available in the sizes and shapes you love.

 

Zipper Pulls®

 

 

We are proud to also offer Zipper Pull® backings, which let you attach your own customized buttons to zippers. Combining both form and function, this backing lets you show off your designs to the world while also making it easier to use zippers on jackets, backpacks, sports bags, and more!

 

Ready to find the perfect buttons for your event? Shop now at www.custombuttons.com!

Two is Always Better Than One

Here at Everyone Loves Buttons®, we care deeply about delivering top quality products and services to our customers. This is why all our button sizes and shapes are offered as two-piece buttons instead of one-piece.

 

One-piece Vs. Two-piece

 

While both one-piece and two-piece buttons will help you share a message with others, there is a significant difference in overall quality. In a one-piece button the graphic is clamped directly to the backing of the button. This leaves your design vulnerable to many outside factors. Moisture, dirt, or even the pin itself can quickly ruin your design. In fact, closing the button and accidentally damaging the front is a notorious issue for one-piece buttons.

 

The big difference? An internal metal shell that solves all these issues. The clamping process wraps mylar and the graphic around the shell’s edge before clamping it to the backing. This completely seals the graphic from anything that can cause damage. The shell forms a solid wall between the pin opening and the graphic, preventing dirt and water from seeping into the graphic. In addition, the metal shell prevents the pin from scratching the image, ensuring your designs are fully protected and will last longer than just a few hours.

 

Are There Any Benefits for One-piece Buttons?

 

One-piece buttons are less expensive because they do not have the internal shell like two-piece buttons. However, what you save in money you will end up paying for in quality.

 

For these reasons we only offer our customers two piece buttons for their button needs. Our top quality parts and refined production process ensure your buttons will not only make a lasting impression on others, but also last for years to come.

 

Want your own customized two-piece buttons? Order today at www.custombuttons.com!

Our Legendary Fast Track Production Service

Worried there is not enough time to order your buttons? Don’t worry! Here at Everyone Loves Buttons® we offer Fast-Track Production to suit your last-minute button needs.

 

Our standard production time is about 5 business days, but for service charge we also offer 4-day, 3-day, 2-day, 1-day production times as well as same-day production on rush orders. In fact, we are the only custom button company to offer same-day production to our customers.

 

Please note that all same-day production orders MUST be placed before 11:00 AM PST. You can also call our sales representatives for special circumstances.

 

How Do I Order Fast-Track Production?

 

Click on the button size you would like to order, then:

 

 

  1. Choose your quantity and upload your artwork. Include any additional notes in the text box provided. (Click here to see our previous post about print-ready images.)

 

  1. Enter your zip code and click on “Calculate Price & Delivery Date”. This will calculate your specific shipping costs automatically for the next step!

 

 

  1. On the calendar below, click on the date you want your buttons delivered by. You will be able to pick any weekday after the current date if we are still during our same day service hours (before 11AM PST). If it is after 11AM PST, then you can choose a weekday two business days from the current date. If your delivery date is before our 5 day standard production time and standard shipping time, our website will calculate the best way to get your buttons delivered to you by the date you need it. (Fast Track Fees and/or expedited shipping fees will apply.)

 

  1. Be aware that this will be the total amount before taxes (if applicable) and the art work set up costs. Your full order cost will be shown once your order is in your cart.

 

Next, add your order to your cart, and proceed to checkout. Our website will help you finish placing your order from there!

 

If you are in need of same-day production call us at (623) 445-9975, and one of our sales representatives will help you complete your order.

 

Why keep waiting? Order your own custom buttons today at custombuttons.com.

Which Round Button to Pick?

We offer multiple button sizes for our round shape buttons, and today we will provide you with helpful tips for picking the perfect size for your needs. (Please be aware that these images do not show each button at their true size!)

 

Button Sizes

7/8″ & 1″

A little smaller than a US quarter, these sizes are perfect for showing off simple designs. Because of their small size, these are perfect for pinning to a lanyard, adding a little bit of personality to a hat, or giveaways at events.

Keep in mind, text will always print small on these sizes, and might be difficult to read!

 

1.25″, 1.5″, & 1.75″

These sizes are great for sharing! They are perfect for showing off logos and small amounts of text. Their size makes them very versatile, they are small enough to pin almost anywhere!

 

2.25″ & 2.5″

Some of our most popular sizes, these buttons are the fantastic for displaying your logos and slogans. In fact, the 2.25” is the typical “campaign button” size. They can hold more detail than some of our smaller sizes, and are great for displaying your messages clearly for others to see!

 

3″, 3.5″, & 4″+

Want to really grab people’s attention? Choose one of our largest sizes to ensure your message is read clearly by everyone. These sizes are fantastic for displaying photos and logos, and can show the most amount of detail. Your designs will really shine thanks to the generous space on these buttons!

 

Ready to find your perfect round button? Order your own personalized buttons today from Everyone Loves Buttons® at custombuttons.com!

How to have “Print Ready” Images

Today we are going to explain what we mean by “print ready” artwork, and how you can prep your images so they look their best for your button order.

 

What types of files do we accept?

Our graphics department accepts many types of image files, but like everyone they have their favorites!

 

Best:

Files in these formats are the best to send, as they are the easiest to work with:

.psd (Photoshop)

.ai (Illustrator)

.indd (InDesign)

.pdf

.eps

Good:

Images must be 300 dpi to print clearly!:

.jpg

.png

.tiff

 

For more information on how pixel density can affect print quality, check out this post by the University of Michigan’s Library: http://guides.lib.umich.edu/c.php?g=282942&p=1885350

 

What color mode should your image be in?

Digital images can exist in two different color modes, depending on how you want to show them off! The first is RGB, and is what television sets, computer monitors, and phone screens use to show you images.

 

We here at Everyone Loves Buttons® use a 4-color process for printing your orders that requires the CMYK color mode to ensure the colors you submit are the colors that print!

 

If you create images in document programs like Microsoft Word or PowerPoint, it is likely the color mode is not correct for printing. Always double check the color space and convert!

 

What do we mean by “Print Ready”?

This means that:

  1. The color mode is set to CMYK
  2. The file type can support layers
  3. The design is placed into our button template
  4. The design and our template are placed on separate layers
  5. The image has a resolution of at least 300 dpi
  6. All your images are embedded into the file you send us

 

It is very important that your image and our template are on separate layers. Please do not flatten the layer with our template onto your image.

 

If you are using a specialty font in your image, please outline the text so that we can access your design without error messages.

 

What if I can’t meet all the requirements for “Print Ready”?

Don’t worry! Our $29 Art Fee gives you access to our super talented design team that can help you every step of the way. Our team can create almost any design you can think of. From simple designs, to photo manipulations and beyond, they can accomplish any challenge given to them. Our Art Fee also gives you unlimited revisions, ensuring you are 100% satisfied with your design, every time!

 

So what are you waiting for? Order your own custom buttons today!


Sources:

“What is Resolution?”. Research Guides at University of Michigan Library. 6 June 2018. https://guides.lib.umich.edu/c.php?g=282942&p=1885350