When it comes to designing your button, it may seem pretty straightforward – you send us the artwork you want and we print it for production. Wrong. It is actually more complicated that that. Luckily our in house art department has provided us with a few tips for when it comes to your button design.
- Less is More
Graphics that have a ton of information or pictures are often distracting. When it comes to your design it is best to use the less is more rule. Think like the great brands can be instantly recognized by logos or slogans, like Nike, Adidas, Coca Cola, etc. They practice the less is more, with eye catching colors, and minimal designs.
- Let Your Design Breathe
While creating your button occurs in a 2-D space, your buttons are not. On paper it may look great to have the design going right up to the edge while looking at the image flat, buttons aren’t a completely flat surface. Especially when it comes to text, it’s best to have it closer to your design that the edge. It does give you a slightly smaller space to work with, but when the graphics wrap around the button your text will be legible.
- Avoid Button Borders
Our graphics are cut by a person, which means that they sometimes have bad cuts and are not perfect 100% of the time. When cutting a slight shift can occur and graphics with a border can appear off center no matter how small the shift. Borders to look great on other printed graphics, but can cause some troubles when producing your buttons. Our button makers are diligent with going through their graphics to ensure only the perfect cuts are being made, but sometimes a shifted graphic can slip through the cracks.
- Make Sure to Add Bleed
When it comes to your artwork, adding bleed will make the button look seamless. With artwork that doesn’t have a bleed (like the graphics with borders) it is definitely noticeable with shifting cuts. Our templates have lines that show when your button face will end and where the bleed will extend out.
If you need help with a button design or have any other questions, our art department is more than willing to help! We want to make sure that your buttons are exactly as you had envisioned them and it all starts with the graphics!