small business Archives - Everyone Loves Buttons

Do you Shop Black Friday or Cyber Monday?

November 22, 2021November 22, 2021 elbuttons

Statistics say there’s a good chance you do. According to the National Retail Federation, the most popular shopping day is Black Friday, when three in four Thanksgiving weekend shoppers plan to visit a store or retail website.

Why is Black Friday so popular? The short answer is because it’s the traditional kickoff day for the holiday shopping season. Historically, it’s also been the best day to find great deals. You don’t have to look any further than our Black Friday deal this year of 21% off custom button pins & fridge magnets (qtys. of 500 or less). This is our biggest discount ever for Black Friday days of November 25, 26, 27 & 28.for orders online only at www.custombuttons.com

This holiday shopping event is great for budget-conscious shoppers for family & friends holiday stuffers, to express yourself or for small business to Pin One On an Employee to increase sales or brand awareness this holiday season..

History of Black Friday

The earliest known use of “Black Friday” to refer to the day after Thanksgiving occurred in the journal, Factory Management and Maintenance, for November 1951, and again in 1952. Here it referred to the practice of workers calling in sick on the day after Thanksgiving, in order to have a four-day weekend.

Fixing the Holiday Shopping Calendar

When President Abraham Lincoln issued the proclamation establishing Thanksgiving in 1863, he decreed the holiday would fall on the last Thursday of November. And it did until 1939 when President Franklin D. Roosevelt signed an executive order to move Thanksgiving to the fourth Thursday of November. Congress passed legislation to make the change official in 1941.

Why did Roosevelt move Thanksgiving one week earlier, and why did Congress acquiesce to the change? Because a powerful coalition of retailers and other business interests asked them to.

By this time, the holiday shopping season was synonymous with the period between Thanksgiving and Christmas. When Thanksgiving fell on November 30, as it did in 1939, that left only 24 holiday shopping days – and sometimes fewer, as many stores closed on Sundays back then. Naturally, this worried retailers and retail-adjacent businesses, who reasoned that busy holiday shoppers would simply shop less in a shorter season.

Their pitch to Roosevelt was more egalitarian: A longer holiday shopping season would be good for the American economy. That sounds dubious, but remember that the United States was still struggling to shake off the aftereffects of the Great Depression back in the late 1930s.

Whatever the idea’s economic merits, Roosevelt was sold, and the day that would later be known as Black Friday marked the official start of the holiday shopping season.

Why Custom Buttons?

Custom Buttons have been around forever and today are still universally accepted as a major form of advertising, expression, pride and are very collectable. Both you and we will know your custom buttons will look smashingly good. They will look even better on the folks who are going to “Pin One On”.
It’s About Building Trust! We are all about Service & Quality, period. If this is your first custom buttons order, or a company looking to pin one on your employees you are understandably wondering “how will it turn out?” The good news is we have printed more custom button graphics than we know how to count with our biggest client the US Government purchasing 1.2 million bulk custom button pins at a time. We promise, you will be thrilled with your results. As part of this promise, it’s a no-brainer that a free digital proof is included that you approve, before your custom button pin bulk order goes into production. (After you approve the proof, production time starts, so please be prompt during this process!)

Why Choose CustomButtons.com For Your Custom Button Pin Projects?

We make it easy for EVERYONE to order your custom button pin project online. Whether you are looking for custom buttons for your business to Get Your Message Out for a Promotional Campaign, or just to “Express Yourself”, we are here to help you by offering legendary customer service. We are the only custom button manufacturer that offers you a Guaranteed Delivery Date when ordering with NO GUESSING when your custom buttons will arrive! You pick the date you want them delivered using our calendar during the checkout process (and we will deliver your custom buttons on time every time). Some of the advantages of ordering your pin-back custom buttons from us:

It’s about building trust. You can call and speak direct to a custom button specialist
From 1 to 100,000+ custom buttons – no order is too small or large
Extraordinary quality from custom button pin-back parts to printing to assembly
Mylar topped collector 2-piece custom buttons come with jewelers safety pins
New premium soft-touch matte finish option available (get a Hassle FREE Quote)
All custom button pin parts are manufactured and assembled in the USA
Nationally certified women owned business (WBE) (WOSB)
Artwork Guidelines and custom button templates with a full service graphics department available if needed
Unmatched customer service, check out our real customer reviews below
Guaranteed delivery dates, you pick your custom button delivery date
Upfront competitive pricing with our best price guarantee on all custom button pin products, no bait & switch, no hidden costs
Custom buttons resources, fast-track production time, packaging options and fulfillment capabilities available

We are Proudly Certified Women Owned

December 16, 2020December 18, 2020 elbuttons

Everyone Loves Buttons® (ELB) is proud to have been re-certified women-owned by the Women’s Business Enterprise National Council (WBENC) on December 14th. ELB has been certified since 2008 and has proudly held that certification for 12 years and counting.

Every year, ELB goes through a process to verify that the business is at least 51% owned, controlled, operated, and managed by a woman.

Maura Statman, owner of ELB, says “It is such an honor to continue to be a part of an organization that holds up women owned businesses.”

What is the Women’s Business Enterprise National Council?

The Women’s Business Enterprise National Council, founded in 1997, is the largest third-party certifier of businesses owned, controlled, and operated by women in the United States. WBENC, a national 501(c)(3) non-profit, partners with 14 Regional Partner Organizations to provide its world class standard of certification to women-owned businesses throughout the country. WBENC is also the nation’s leading advocate of women-owned businesses as suppliers to America’s corporations. The certification is recognized by over 1,000 brands and additionally many states, cities, and government entities.

What Benefits are There of Having a WBENC Certification?

Benefits include: access to a supplier and procurement executive list, networking between WBENC Certified WBEs, access to mentoring, education, and development, national recognition, use of WBE logo and seal, access to advocacy materials on key women business issues, and a community of support.

What is the Criteria for Certification?

The applicant has to be at least 51% owned and controlled by one or more women who are U.S. citizens or permanent legal residents, in the case of any publicly-owned business
Management and daily operation have to be controlled by at least one woman
Engagement in a two part certification process including a review of documentation and a site visit interview

What Does This Mean for You?

This means that we hold ourselves to the highest standards in customer service and overall quality offered. We are the #1 Women’s Business Enterprise in the custom buttons industry. As such, you can expect not only the highest quality USA made custom buttons, but legendary service and value you can count on!

National Women's Business Enterprise Certification for Everyone Loves Buttons

In the News

Our owner Maura was featured in several news articles recently and spoke about her experience in running a woman-owned business. Check out the links below to read more:

Foothills Focus: North Phoenix Woman Learns Everyone Loves Buttons

Fox 10: Several Valley small businesses take on Small Business Saturday virtually

Independent Newsmedia: 2 Arizona Women-owned Businesses Blaze Own Trails of Success Through Innovation, Perseverance and Passion

Arizona Foothills Magazine: Local Women Entrepreneurs Embrace Challenges and Rise Up as Shining Stars

AZ Big Media: Local Women Entrepreneurs Embrace Challenges and Rise Up as Shining Stars

In Business Phoenix: Local Women Entrepreneurs Embrace Challenges and Rise Up as Shining Stars

Channel 3 TV/ CBS 5 News: Women-owned Small Businesses Disproportionately Affected by Pandemic

Get in Contact

Have a question for us? Reach our office at 623-445-9975 (Mon-Fri 7:30am-5pm MST), send an email to sales@custombuttons.com, or reach us on our website’s chat. We are here to help with every step of ordering your custom buttons, from receiving a quote and creating artwork, to production and shipping.

Connect With Us:

Twitter: @LuvMyButtons

Facebook: Everyone Loves Buttons

Instagram: Everyone Loves Buttons

As always, we are in this business because Everyone Loves Buttons®!

Using Custom Buttons as Your “Silent Salesman”

April 9, 2020April 9, 2020 elbuttons

Have Something to Say? The Best Place is on a Custom Button!

Our pin-back custom buttons are perfect for your giveaways, advertising, fundraising, or promotions. Buttons are a perfect conversation starter for your customers to ask about promotions they may not be familiar with, or other questions they may have about your business.

Think of your buttons as your “silent salesman”. When your employees wear buttons it helps notify your customers about promotions both in-store and/or online. Plus, when customers wear your buttons, it is a way for them to be a walking billboard for YOU.

People put buttons everywhere! They wear them on their clothing and accessories, and advertise your business for you when when others ask what they are for. The more that a business can get advertised out of the brick and mortar setting, the better!

First-hand anecdotes from customers are a powerful tool when it comes to advertising. Genuine conversations from your current customers to potential customers about your business leads to “word of mouth” discovery. Buttons can help begin these conversations, with loyal customers encouraging others to support the brands they display and love.

Buttons are Perfect for Retailers, Grocery Stores, and Small Businesses

Pin-back buttons can let your message travel fast! Pin-back buttons are the perfect size to “express yourself”, and they come in many sizes, both small and large. Companies love to use them for marketing their brand because they are “silent salesman” for employees. The button does all the talking for your employees, especially if they are not directly interacting with a customer. The more the customer can see your promotion, the better your sales will be.

If buttons are given or sold to customers, they become mini billboards being paraded through town by your satisﬁed customers. And people can take them wherever they go: on their backpacks, jackets, hats and more! What’s a better consumer endorsement than seeing your brand on others?

Custom Buttons are Super Affordable

Businesses big and small love to purchase pin-back buttons because they are inexpensive and are very effective to get the word out about your promotion. In fact, the more you purchase the more money you save with our quantity price breaks.

Buttons are not just for political campaigns, they are also popular with retailers, grocery stores, and small businesses. One of our clients, Cabela’s, uses buttons to notify their customers about the deals they are featuring for the month. After visiting a local Cabela’s, we have seen not just one employee who is wearing the button, but all their employees are wearing buttons. They are using the buttons to share their message and promote their current sales. Custom buttons are an economical choice that produces great results time and time again!

Custom Buttons are Part of History

Keepsake boxes with items from days gone by will likely have a button or two that mark an occasion in a person’s life. For many people, buttons hold the memories of their first rock concert, campaign election, and other events they participated in.

If you’ve ever had the pleasure of going to an antique show or state fair, you probably stumbled across some pin-back buttons from years past. Collectors love to assemble a collection of buttons that were used in promoting products like cereals, tobacco, and gum.

Today’s businesses still see the value in advertising their products with buttons because they are high demand collector’s items. While the businesses of yesterday may not have anticipated this collectability, they successfully used pin-back buttons to get the word out about their products. The more original and unique your artwork and catchphrase is, the better your chances are of having your buttons become a timeless piece of advertising history.

Using buttons to mark your business’s special occasions is a great way to keep track of your company’s history. Use the same design or update it every year, we are ready to help you begin the next chapter of your business’s success!

Custom Buttons are Just Plain FUN!

Let’s not beat around the bush, pin-back buttons have had great success because they are fun for young and old alike. Whether you are advertising for your small business, fundraising for a worthy cause, or raising awareness of a new policy, customized buttons are sure to communicate what you want effectively. Plus since you can use your logos and favorite sayings, you can show more of your company’s personality to your customers. Buttons are the perfect “silent salesman”, and let you relax while it does the talking.

Pin-back buttons are not the only option that we offer for “walking billboards”. We also have clothing magnets and bulldog clip buttons for those who do not want to put a tiny hole in their clothing. While these backings may be a bit more expensive than the traditional button, they are worth it for the ease of the button being able to be applied and removed to clothing. There is a huge variety of sizes with over 10 sizes to choose from. You are sure to find what you want. Anything that you can imagine, we can make for you.

Custom buttons have evolved to be the ideal way to quickly communicate an idea to others. With more and more new policies being enacted by small businesses, retail, and grocery stores, all in-store shoppers need to be quickly notified to make shopping experiences smoother. Sometimes all it takes is a simple button on an employee to explain your policy changes, or to prompt customers to ask for more information.

Buttons are a simple hands-off way for your business to share vital messages about your business, promotions, and specific policies in a quick and easy way. Plus, with the option to fully customize the design, the opportunities are limitless to what you can do with your customized buttons! Ready to order buttons for your business? Visit our website today at www.CustomButtons.com!

Questions?

If you have any questions about your custom button order or the ordering process, you can always give us a call at 623-445-9975, or send us an email at sales@custombuttons.com. You can also reach us through the chat feature on our website during business hours (8am-5pm Arizona Time). We are here to help in every step of your button ordering process, from beginning your order to shipping your buttons for delivery.

As always, we are in this business because Everyone Loves Buttons®!

Connect with us:

Twitter: @LuvMyButtons

Facebook: Everyone Loves Buttons

Instagram: Everyone Loves Buttons