Using Custom buttons for business promotions is a great tactic. Something as simple and small as a button can be used in many different ways. Using buttons for promotion has been used for many years now. It is a cost-effective way to get small amounts of meaningful information out to the public. During this time in the world, companies are working on getting back to where they were just over a year ago. Promoting a re-opening and new services is a good way to draw your customers back in. Handing out buttons with the details of the promotion on them is a good way to do this.
Different Ways To Use Custom Buttons for Business Promotions
Wearing Buttons at Work
Buttons are eye-catchers, when you walk by a person wearing a button do you look? Most people will answer yes to this question. This shows that using custom buttons for business promotion works. If your company works out of a store location having employees wear a button on their uniform can work like a “walking billboard”. The buttons could display a wide range of topics on them such as a new store promotion, new product, or an ask-me-about button that can spark up a conversation.
This will help keep the customers aware of what is happening promotion-wise in the company.
Handing out Buttons
Most people love to get free items with a purchase. A custom button with the company logo is a good way to grow your brand within the community. Growing a brand can be tricky, coming up with marketing ideas isn’t easy and takes time. Buttons are a fast solution. Being able to make customized designs for the buttons gives a lot of freedom of what you can do with them.
Handing out buttons also helps a customer put a person behind a business. Having a person-to-person interaction is more memorable than anything else you could do online. It also gives the customer something to hold onto with your name on it to look back at.
Celebration Buttons
Business milestones can be something to celebrate, whether it be a one-year anniversary or 25 years. A button is a good way to commemorate that event. Showing pride in a mile-stone shows a company’s confidence and dedication to the business which can be reassuring to customers and future customers. When using buttons, it is very easy to customize them for your needs. Using buttons for events is easy and because the price per button is so low, handing them out for free can be cost-effective in the long run.
Button Mailers
Using custom buttons can be more effective than sending out promotional emails. It’s likely for an email to end up in the junk box of the receiver but mailing and handing out buttons to customers makes it more likely they will see the promotion. Handing out buttons instead of handing out a business card is also more likely to help a business stand out. A business card can be easily thrown out with other papers, while a button stands out and will be noticed in a stack of papers.
Imagine getting a button in the mail from a company you’re a customer for. That experience would be very different and stand out to you when you think of that company in the future.
Walk Around advertisement
When coming up with a design for promotional buttons it is a great idea to come up with something that people would want to put on their backpacks or person. When people wear the buttons that is free advertisement walking around town. Some people won’t even realize they’re doing it, they might just think the button is cool!
A good idea for a button would be to have your company’s catchy and eye-pleasing logo or design on it. To learn more about how to make catchy buttons continue on to our previous blog post. Click HERE to go to the blog.
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